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Editorial by burnetttoday.com.au
It was great catching up with Steve Trail from Nu-Tank last week. I learned about the water tank manufacturing process and quickly realised how involved it was! I thought this week I might follow-up with Steve and ask how the business has been during COVID.
“If you asked me last year what steps I put in place to protect my business from a pandemic, I would have probably said nothing. Let’s be honest, most businesses were hit hard and if anyone thought they were prepared they’re probably lying. When I look back now, with the advantage of hindsight, I would probably answer the question differently. I was already ready.”
Getting through a disaster isn’t anything new for Nu-Tank. As a second-generation business, they’ve experienced the good times and bad and it’s often at Mother Nature’s peril. Cyclones, flooding & drought keep many Nu-Tank customers, and Steve, awake at night. Self-isolation and access to limited supplies is the typical life for most Nu-Tank customers. Whether it be a drought or pandemic, the show must go on for the agriculture and farming sector. “You just can’t turn off the food bowl and that’s supported by the fact Australia has one of the best food production systems in the world with 85,000 farms producing enough food to feed 75 Million people. Water and livestock feed is an essential item.”
Steve’s business model relies on a domestic supply chain. “I don’t import foreign materials and I don’t use out of towners. A lot of the other manufacturers use materials sourced from Asia which helps keep the cost low. Unfortunately, the quality of the product is low too. The resin we use to manufacture our tanks is sourced in Queensland. It’s a proven product with over 40 years of use in the Australian market. You need Australian made products to withstand Australia’s harshest conditions. Our customers use Nu-Tank products because they’re reliable.”
The economic shutdown has highlighted the vulnerability of Australia’s supply chains and dependence on goods and services manufactured overseas. Australia was once a manufacturing engine room for cars, washing machines, clothes, and steel, employing almost one-third of the workforce. That’s all since changed because of globalisation and the consumer demanding a lower market price.
In the last 6 months, we’ve seen all Governments across Australia respond with policy and investment centering around increasing the capacity of manufacturing in Australia. Nu-Tank provides an essential service to thousands of people, every day of the year. It’s refreshing to know in times of crisis Nu-Tank we’re already ahead of the game. Manufacturing essential products and services require a 100% domestic supply chain. Throughout this pandemic, Nu-Tank has again proven why its products are clean, strong, and reliable.
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